Starlink: Battle for Atlas to Cancel Toy Production Due to Poor Sales

Despite their best efforts, Starlink: Battle for Atlas isn't doing great. It's underperforming so much, in fact, that Ubisoft is ending production of the accompanying physical toy line.

The development team issued a statement earlier this week, announcing the end of the toy production, both existing and future planned toys.

"Despite the immense and continuous support from our players, the sales for Starlink: Battle for Atlas fell below expectations. Consequently, we recently made the decision to not release any additional physical toys for the Spring update and in the future."

To help "do right by our passionate fans," the dev team is working on a massive update to the game, which will introduce new digital ships, pilots, and weapons to collect.

It's always unfortunate when a project of great effort doesn't pan out as much as hoped. But that is the way of business, I suppose. You can find Starlink on Nintendo Switch, PlayStation 4, and Xbox One for $20 to $30 depending on the console.