As you may recall, Ninja decided he liked money and wanted more of it (which is a perfectly reasonable thing for a young man to desire), so he took a deal with Microsoft to stream exclusively on Mixer, their streaming platform that, until now, wasn’t really a competitor for Twitch. Many people, myself included, have been curious as to how well that would work for him, and as it turns out, so far, it’s working pretty well: it seems people are more loyal to Ninja than they are to Twitch.
Because in less than a week, he’s already raked in over a million subscribers, and his stream has raked in over six million views. Which is probably more than the total number of Mixer users up until this point. And it’s probably only going to keep growing… at least, for the time being.
But here’s the caveat: what you probably didn’t know (because nobody knows anything about Mixer) is that unlike Twitch, it is not a free service. While fans are currently enjoying a free month of Ninja, once that month is up, you’ll have to pay about $8 a month to watch his streams. Not an enormous sum, no… but it’s probably more than a lot of his fans will be willing to pay.
So we’ll have to see how those numbers look in a month.